
Finding the Right Balance Between AI and the Personal Touch in Marketing
Artificial intelligence has changed traditional real estate marketing by offering powerful tools to streamline tasks, analyze leads, and automate communications.
Artificial intelligence has changed traditional real estate marketing by offering powerful tools to streamline tasks, analyze leads, and automate communications.
Marketing is essential for US real estate agents, but it must comply with Fair Housing laws.
While closing deals in real estate is important, real success comes from building real connections, staying helpful long after the sale, and becoming the go-to resource clients trust for years.
Adopting a growth mindset for continuous business improvement is necessary in today’s real estate market. Shifting consumer preferences, technological advancements, and economic fluctuations in 2024 have underscored the importance of adaptability and innovation in the New Year.
In the real estate industry, managing client expectations is both an art and a science. A satisfied client often becomes a loyal advocate, while unmet expectations can lead to frustration and lost business.
Open houses have the potential to be much more than just showcasing a property.
Effective communication can make or break a real estate agent’s success in the competitive real estate industry.
In light of the lawsuit against Move, we look at the case itself, the concerns over paid leads, and how to grow your business without them.
Energy Realty announces the addition of Renee Eads, a highly respected relocation expert with decades of experience in the industry.
Strong industry relationships must be built on a slightly different foundation today. We share experts’ views.
Agents who make learning a priority are the ones who stay ahead, keeping their skills sharp and their services top-notch.